Platforma

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Monetization

The TreeXpress platform includes both direct and indirect ways to monetize your website content:
  • subscriptions for the online content (with the option to define the ration between the fee and the paid content: either by section or at the article level, or based on time: current content free, archive access paid for example)
  • micropayments model (ability to define articles with paid access and options to charge money as micropayments)
  • ability to monetize the video content using in-stream advertising (preroll, postroll, middroll, overlayers, dynamically driven ads, companion banners, interactive widgets)
  • webshop (both for subscriptions to the printed version and online access, or for other media & non-media products)
  • contextual adverting (defining keywords in your editorial content or tag based)
  • management of the display advertising across website, at the section level or at the article levels
  • integration with all third-party delivering servers
  • IAB compliance
Case studies: